Lexus is popular for crafting spectacular automobiles and now the brand continues to make crossroads, only this time in its maritime application. Lexus hits the water in the form of LY 650, which is one of the most contemporary designs, featured with L-finesse, now applied beyond the world of automobiles.
Lexus is not the only automaker who has extended its branding to yachts. Aston Martin and Bugatti reportedly collaborated with boat builders, and Mercedes-Benz partnered with Cigarette Racing coming up with a series of boats all styled to reference the automaker’s AMG performance cars.
The Japanese automaker, Lexus the luxury vehicle division of Toyota, launched its Marine Business Department in 1997. And, the LY 650 is reportedly the ‘fourth flagship’. The automaker tapped Pulaski, Wisconsin-based Marquis-Larson Boat Group for the construction, sales and service of the yachts and to make their vision into reality. Lexus is well-known for its heritage of Takumi craftspeople and blended with the Marquis’ craftsmanship the supremely luxurious yacht would easily get manifested. And, the first LY 650 is expected to make its global debut in 2019.
In this context, Shigeki Tomoyama, Executive Vice President stated that the Lexus Yacht would expand the potential of Lexus mobility to the ocean. Meanwhile, the LS 650 creation is said to be inspired by the 42-foot Lexus Sports Yacht Concept. The 65.5-foot overall length, 19-foot beam form, the yacht would have three staterooms, three heads, and would sleep up to six people. It would be powered by a choice of Volvo IPS 1200 or Volvo IPS 1350 marine engine and could hold around 1,000 gallons of fuel. The yacht reportedly has accentuated aft hips, curved deck accents, featured with several multi-purpose entertainment and lounge areas, and supported by advanced technology.
Describing his vision for Lexus, Yoshihiro Sawa, the company President stated that the vision was to explore new ways to deliver innovative and amazing experiences of their guests. Yachting-lovers would definitely be on a lookout for the arrival of LS 650.